Miracle after Miracle, Forecast of the SLG in Microsoft Store

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In recent years, the strategy game has gradually become the category with the highest profit in the game market. According to relevant statistics, the revenue of strategic games in 2020 increased by 25% compared with 2019.

Specifically, the revenue of strategy games has maintained a good growth. Even for new products just launched, it can still get good revenue. Moreover, almost every market of strategy games occupies several products with considerable revenue.

In terms of revenue, the revenue of several SLG games released by Miracle Games in Microsoft Store, such as Rise of Kingdoms, Clash of Empire, reached a new level at the beginning of this year. This means that these games maintain a high number of users and a high revenue scale in Microsoft Store.

It is worth mentioning that these popular SLGs are all made by domestic game developers. When the SLG products represented by Miracle Games dominate the market, Microsoft Store has become the main growth point of these products. In other words, SLG products produced by Chinese companies are more popular in Microsoft Stores abroad than in the domestic market.

With more strategy games released in Microsoft Store, SLG games have an incredible growth in the western markets. A large part of the reason is the global co-server combat and multi language real-time translation, which brings more possibilities for the play of the game.

It is worth mentioning that the choice of game themes also determines the popularity of the market to a certain extent. We can see that the games with the themes of European Middle Ages, vampires and modern times have performed very well in the global market, while the themes of the three kingdoms that are popular in China have a mediocre response in the global market.

From the product side, there are several other factors that determine the success of SLG Games:


The model of SLG games in urban construction and operation is more complex. Although there are many factors that players need to consider in the early stage, successful execution can bring greater satisfaction and return, making players feel like they really build their own empire.

In essence, rich content playing methods and high fit social elements are still the core of strategy games. The reason why SLG new games still have the ability to break through is that there is still a lot of room for expansion in playing methods and themes of strategy games. Until now, science fiction, magic, medieval and other themes still appear in the market. Therefore, the innovation of strategy games is very important.

At this stage, SLG game revenue still maintains a high growth trend. The reason for the rapid growth of SLG is that it is a very mature category, its user retention is very considerable, and the growth of new games has not had much impact on the existing SLG products.

Nevertheless, when we only focus on a few top products in the market, it is easy to ignore the real overlord of SLG. In fact, Miracle Games has many successful products, not just one or two trumps.  Now, Miracle Games is launching new works on the Microsoft Store at the rate of at least one masterpiece per month.

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